Folding Options for Brochures

Folded brochures are a great way to double or triple your content space, while keeping your handout at a manageable size. So, how should it be folded? What’s the best for your design? Check out the different options available below.

Half Fold

With a half fold, or bi-fold, the paper is folded once. The sheet can be folded lengthwise or widthwise, and is therefore in principle divided into two equal pieces that, once folded, fit exactly together.

You can also get creative by adjusting the position of the fold. For example, offsetting the fold can create a square format, allowing the front panel to partially reveal the inside content.

Tri-Fold

A tri-fold is when you fold twice in the same direction. One part of the brochure is folded inside the other two parts. The inside part is slightly slimmer to prevent bulging once folded. The folded brochure is beautifully flat.

Z Fold

A z-fold means folding twice in the opposite direction. The three parts of the folded format are equally wide, so that the parts fall nicely over each other once the paper has been folded.

Cross-Fold (French Fold)

With a cross-fold , the sheet of paper is folded twice, the second fold is perpendicular, so crosswise, on the first fold. This method of folding is often used when folding posters to a handy format. Also in newspapers you often see this ‘cross-over’ fold.

Roll-Fold

A roll-fold is an extension of a tri-fold with an extra page, perfect for when you have a lot to say! Just like the tri-fold the inside pages need to be slimmer to prevent bulging.

W-Fold

A W fold, or accordion fold, is an extension of a z-fold with an extra page, also perfect for when you have more to say! Just like the z-fold all pages should be of the same width.

With so many folding options available, there’s sure to be a perfect match for your next brochure. Looking for something more unique? Let us know in the comments, we’re here to help!